Target Audience
- Non-profit organisation staff and volunteers
- Non-profit leaders and managers
- Communications and marketing teams
- IT and operations staff in non-profits
Outline
- Introduction to WordPress for Non-Profits
- Benefits of using WordPress (cost-effective, customisable, scalable)
- WordPress Basics: Creating and Managing Content
- Essential Plugins for Non-Profits
- Customising Your WordPress Site for Impact
- Enhancing User Engagement with Key Features
- Integrating contact forms (e.g., WPForms, Contact Form 7)
- Embedding social media feeds and donation buttons
- Adding newsletter subscription forms (e.g., Mailchimp integration)
- Security and Backup Strategies
- Importance of securing a non-profit website
- SEO and Analytics for Non-Profit Success
- Understanding basic SEO principles for visibility
- Case Studies and Best Practices
- Q&A and Hands-On Workshop
Methodology
Delivered virtually via Zoom.
Instructor
Seán Fahey
Motivated, passionate and creative with a sharp eye for what makes brands 'pop' in Ireland today. Seán has a long history in journalism and PR, having served as The Irish Daily Star's Digital Content Editor (spearheading buzz.ie) and more recently, Head of Digital Communications at Gibney Communications, managing the accounts of some of Ireland's largest companies in the retail, construction and technology sectors.
With a wide-varying experience in the communications and media field, Seán brings a complete offering to his clients, no matter what their need, offering unique solutions and the kind of top-tier results that they require.
Outcomes
- Knowledge Acquisition: Participants will understand the basics of using WordPress, installing plugins, and customising a website for their non-profit.
- Skill Development: Participants will learn how to create and manage posts, use essential plugins, and optimise their site for security and SEO.
- Practical Application: Participants will leave with hands-on experience in setting up plugins and creating content that engages users.
- Efficiency and Impact: Non-profits will be better equipped to manage their online presence and boost their impact through a well structured website.
Carmichael’s Spring/Summer 2025 Scheduled Training Programme is kindly sponsored by BoardEffect.
BoardEffect is part of Diligent, the leader in modern governance. BoardEffect delivers an agile board management solution optimised for governance leaders of nonprofits, higher education institutions, community healthcare organisations, and credit unions with the right tools, analytics, and insights to drive more efficient, transparent, and secure governance.
Fees
| €80 | Nonprofit Organisation |
| €70 | Carmichael Resident Organisation |
| €90 | Statutory Organisation |
| €90 | Corporate Organisation |